OUR FIVE FAVOURITE MASCARAS ON THE MARKET
Story by Amanda Elizabeth Smith
Illustration by Madison van Rijn
With every cosmetic company claiming that their mascara is the best, it can be hard to determine which one is right one for you. Plaid narrows it down and picks out our all-time favorite mascaras that guarantee amazing lashes to suit every need.
Best for Volume
CoverGirl’s LashBlast Mascara is a personal favorite. If the lashes you crave are thick and full, this mascara is right for you. The patent-pending brush works to max out each and every lash with total product coverage for the ultimate doll-lash look.
L’Oréal Voluminous Mascara is a great mascara that is designed to build lashes to five times their natural thickness; the curved brush allows you to build up your lashes for that extra bold, dramatic look – without getting clumpy.
Best for Length
For women who are looking to lengthen their lashes, we highly recommend Dior’s Diorshow New Look Mascara. It will give you lashes so long, your friends will ask if you are wearing fake eyelashes thanks to the formula’s ‘lash multiplier serum treatment’. The extra-large brush is designed to leave lashes ultra thick, extra long, and curled. Talk about a triple threat!
Bobbi Brown No Smudge Mascara is perfect for girls-on-the-go who are looking for a mascara that lasts and looks great all day. The name really says it all; it is long-wearing and waterproof, so no need to worry about this mascara flaking or smudging under your eyes as time goes by. The buildable formula works to define, curl and lengthen lashes to your preference.
Best Mascara to Help Lashes Grow
Many of us are not blessed with thick, full lashes. Fortunately, Almay has developed a unique pro-vitamin formula that works to strengthen and help lashes grow. Their One Coat Get Up & Grow Mascara works to reduce breakage and strengthen lashes with every use. The soft-touch brush was developed to fit most eye contours, guaranteeing that every lash will be coated in just one swipe. Plus, the extra-gentle formula is great for sensitive eyes.
Remember, the rule-of-thumb is that mascara should be changed every 2-3 months to avoid eye infection, so with a product that should be switched that often it is not necessarily about the allure of a brand, but the formula that is best suited for you!